13 June 2010, University World News, Issue: 128
...I have a couple of very good recipes à la 'Nigella Express' on how to achieve at least 600 citations in 10 years. Actually, I have even more recipes, but as a psychologist I am aware of the magical number 7, which represents the limit of human capacity to process information. This is why in the following passages I will confine myself to seven of them....
Recipe no. 1
You must publish five to 10 articles a year and continue to do so for 10 years in a row
Recipe no. 2
Always collaborate with people who are better than you.
Recipe no. 3
You need to publish in several different fields and especially on topics where research is intensive.
Recipe no. 4
Think about maximising the lifespan of your article.
Recipe no. 5
Don't try to do what others can do better!
Recipe no. 6
For your message to hit home, you need to repeat it at least six times (Tulving's Rule).
Recipe no. 7
What you don't do immediately, in all probability you never will (The Rule of Time).